Features / Bristol

Local agency explains Search Engine Optimisation

By Ruth Morris  Wednesday Sep 20, 2017

Sponsored Feature

We live in a digital age. Our daily lives are often dictated by the internet, and in business this is no different. With the internet becoming such a critical tool, businesses are becoming increasingly reliant on their online presence to build a strong, successful, client base.

But did you know that many of the buying decisions that are made whilst purchasing a product or service locally are influenced by SEO agencies? When you are searching “What is the best restaurant in Bristol” or “cheapest taxi in Bristol” these results are all controlled by SEO companies.

Better Business
Better Business is an initiative launched by Bristol24/7 to help businesses thrive, whilst creating a positive impact on Bristol and the people who live here.

SEO, otherwise known as search engine optimisation, seeks to increase the prominence of a web page through search engine results, improving a business’s online presence and visibility. Internet users are unlikely to scour through pages of search results, therefore placing high on the result list is vital to increase the chance of users visiting your page. Keywords are adopted throughout the web-page and additional content like blog articles, to keep your webpage relevant to a wide range of searches. The use of these keywords is not only likely to increase your search result ranking, but will also see a higher user click-through rate to your website.

Users trust the results that search engines provide, with over 80% clicking on the top 3 rankings after paid advertising. An investment in SEO will improve the credibility of your business. It will also act as a cost-effective marketing strategy, driving traffic to your page organically in comparison to methods like cold calling and pay-per-click advertising.

Instead of trying to trick Google’s algorithm and make poor quality websites rank highly, LSG Creative, who are official Google Partners, offer search engine optimisation that is transparent, affordable, and risk free, striving to improve your online presence and increase traffic to your business website. We also understand that every business is different, which is why we work with you to create a bespoke SEO package ideal for you and your business needs.

At LSG Creative, we’ve enjoyed some great success this year. Not only have we undergone a significant expansion within our UK team across the Bristol region and two new UK locations, including the arrival of our dedicated new sales director, Nick, but we’ve also just acquired Eco Green Hosting, the Bristol and Bath based web design company. We are soon to begin a company-wide rebrand as well, and are excited to start operating as ‘upUgo’. As you can tell, we’ve got a lot to celebrate and we want to celebrate with you. For a limited time only, we’re offering you the chance to ‘Win a Website’ designed by us! So, if you think your business website could do with a serious face-lift, this is one competition you won’t want to miss out on.

When it comes to SEO, we’re pretty good at what we do, which is why we consistently appear on top. Don’t believe us? Type ‘SEO Bristol’ in to your search engine and see the results for yourself.

Contact LSG Creative on 0800 689 3691 or get a quick quote.

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