News / paintworks
PR and communications agency becomes B Corp
A PR and communications agency in Bristol has been awarded B Corporation status.
Purplefish joins 760 companies in the UK accredited by the international movement which promotes business as a force for good.
The Paintworks-based firm, which celebrates its ten-year anniversary this month, works regionally and nationally across a range of sectors, and has expertise in technology, property and consumer brands.
It took the ten-strong team two years to complete the application process of becoming a B Corp, of which there are about 4,500 around the world.
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Commenting on the accreditation, founder and managing director, Joanna Randall, said: “It has been a long-held ambition for the business to become part of the B Corp movement.
“The assessment process has really enabled us to review every aspect of how we operate and our contribution to our people, clients and community.
“We will continue to strive to show how business can be done with purpose and look forward to being part of a growing Bristol B Corp community.”
Purplefish allocates five per cent of its time each year to pro bono and cause-related work. It also donates to three charities each year.
The agency has recently been shortlisted for a UK Digital PR award for its campaign for Mobile UK to raise awareness of the benefits of 5G technology and combat misinformation. The winner will be announced in April.
Main photo: Purplefish
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