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iDeeter launches in Bristol
A new ideas sharing platform, iDeeter, has launched in Bristol that hopes to bring community and business leaders fresh access to innovative ideas.
During the launch event, held on the refurbished Dutch barge MB Tempora moored on Welsh Back, business leaders, local politicians and members of Bristol’s creative industries sampled the software by sharing thoughts on how to tackle four challenges the city is facing, relating to environment, housing, congestion and education. The generation of 150 diverse ideas in just 25 minutes of crowdstorming by those present demonstrated the value in tapping a wider audience for innovative suggestions and unusual slants on a given topic.
iDeeter is the brainchild of Bristol management consultant and entrepreneur Niall Jones and designer Warren Cuff. It allows anyone to submit challenges to which iDeeter users may submit short responses (160 characters) and ideas, termed ‘iDeets’. The name stems from the consultancy jargon term ‘ideator’, meaning someone who creates productive ideas. Other users may then rate the ideas – a system including only ‘likes’ and gold stars prevents negative critique stifling creativity – to bring the strongest to the surface. The company has plans to build a large online community of people to share ideas around all manner of problems and challenges, from business problems to social impact issues.
Founder Niall describes iDeeter as a blend of online search and social media – a ‘human powered Google’ or ‘Twitter for ideas’, bringing a human touch back in to the answers to our more human searches for answers online.
After attending the launch, Simon Douglas, entrepreneur in residence at Cisco and Virgin Startup mentor said: “It was great fun and really demonstrated the power of such a platform.”
“We hope the ideas generated tonight can add value to the debate around some of the challenges facing Bristol,” Niall continued. “It was also a great demonstration of how with the right structure, focus and encouragement, people can think really creatively and quickly come up with great ideas that can benefit everyone. Just think what might be possible in a larger crowd of 50,000 or with even 50 million iDeeter challenge participants online!”
In parallel, iDeeter announced their ‘What’s the Big Idea’ campaign – an online ‘X Factor for Ideas’ – running for the rest of 2016; and the launch of their ‘RIT: rapid insights tool’ commercial version of the platform that is available now on a free trial basis for a limited time.
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