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Global casino & gaming market
The gambling industry is considered to be one of the best performing and flexible
sectors in the present economy. In recent years, it has been growing at a rapid
speed; both developers and players are enjoying high return rates.
The introduction of innovative and impressive trends has had a positive impact on
the entire industry. In this article, we are going to discuss the casino and gaming
market in the last 3 years and forecasts for five years down the line.
Overview of Diverse Gambling Markets in the World
To provide a deep insight into the gambling world, we are going to analyze some
of the most diverse gambling markets in the world.
1. United States
America is home to hundreds of gambling facilities. One of the factors that have
contributed to the dramatic increase in casino websites is favorable laws.
These gambling facilities generate more than twenty billion dollars in revenue.
Some of the popular options include poker, roulette, racing, craps, and blackjack to
name a few. Other popular activities include lotteries, wagering, and raffles.
2. Canada
In Canada, gambling is a controlled industry that is only permitted when it is
overseen by a provincial government. For the benefit of the British Columbian
government, the BC Lottery Corporation supervises and controls all
online gambling within that territory, including sports betting and lotto. An analyst
for the realcasinoscanada.com network reported, that 2/3 of Canadians gambled in
the past 12 months – which is around 18.9 million players. Recently another
province opened its doors to online casinos – Ontario. Now it is officially fully
regulated and legal.
3. Asia
This continent occupies a huge portion of the world. Plus, it’s home to a large
population that is interested in gambling. The number of land-based casinos is
more than the number of online gambling sites.
However, both formats are very popular. Gambling has been legalized in the
majority of countries in Asia. Some of the most popular casino games in Asia
include blackjack, Fortune 3 Card Poker, Texas Hold’em, craps, slots, and
Baccarat, to name a few.
4. Europe
Europe is divided into two portions, namely, Eastern Europe and Western Europe.
The western part has not developed as successfully as the eastern part when it
comes to gambling. However, it is gradually evolving. Gambling gaming
establishments have been emerging rapidly in Eastern Europe. Every nation in
Europe has its gambling laws.
The Global Gambling Market: Why It’s Growing
The gambling market has been growing rapidly in recent years. And this trend will
not change in the next five years due to a wide range of factors. They include:
1. Virtual Reality and Augmented Reality
The use of Virtual Reality and Augmented Reality has increased the engagement
of gamblers while enhancing the viewing experience; this has driven up the
demand for gambling sites. The virtual reality casino market is made up of sales of
gambling goods and services through virtual reality channels.
Virtual Reality is a new form of technology that uses different projected
environments to create real sounds, images, and other vital sensations together with
physical properties that replicate the real environment. VR enables casino players
to access virtual games together with other players.
Augmented Reality is another form of technology that uses projection technology
or a transparent screen to create virtual images and present digital information in
the real world. It transforms the physical environment into an interface by creating
virtual objects in your world. Most gamblers enjoy playing games and placing bets
online because it is convenient and simple. Casinos use Augmented Reality to
improve the live gaming experience.
2. Hybrid Games
Casinos have introduced hybrid games to entice players and keep them engaged in
the long run. Hybrid table games combine both land-based and online casino
games. This allows players to have a fast-paced and fun experience.
To attract more players and improve service delivery, most gambling companies
are adopting new techniques such as introducing skill-based games. Those games
are titles that have the skill of the player as the dominant factor instead of chance
in determining the outcome.
Since future generations will be more accustomed to an engaging and immersive
experience, gambling companies should install skill-based and hybrid games to
attract new players whilst differentiating themselves from other gambling sites.