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Avon Gorge Hotel sold to hotel chain
The Avon Gorge Hotel has been sold to the group behind the Malmasion and Hotel du Vin hotel chain.
Frasers Hospitality said the hotel will continue to operate as the Avon Gorge until 2016 when re-development plans will be unveiled.
The sale of the 75-bedroom hotel is part of a deal which saw the group buy four hotels across the country.
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CEO of Frasers Choe Peng Sum said: “These four stylish and iconic hotels in their respective cities are a perfect fit for Malmaison and Hotel du Vin.”
Paul Roberts, CEO of Malmaison and Hotel du Vin, “It was immediately apparent that they shared the approach and value of our brands with passionate employees determined to make every guest experience in unique settings a memorable one.”
Photo credit: Avon Gorge Hotel