News / cycling

Big Issue e-bike rental scheme ready to roll into Bristol

By Martin Booth  Monday Jan 31, 2022

When Great Britain’s Tom Pidcock won the cyclo-cross world championship title in Arkansas on Sunday, he crossed the finishing line in a Superman pose.

Pidcock should be taken to Bristol to help add some style to the Big Issue’s new hire e-bike scheme, because despite the first of the white and red bicycles now in place across the city, their arrival has been remarkably low key.

On Monday, the bikes were unable to be hired but the app could already be downloaded; with Bristol becoming the first city in the UK with the Big Issue scheme just under a year since YoBike quietly withdrew their bikes from circulation.

Independent journalism
is needed now More than ever
Keep our city's journalism independent. Become a supporter member today.

Like YoBike, the Big Issue scheme is dockless – which could well prove problematic with Voi hire e-scooters already taking up much valuable pavement real estate.

Choose pay as you go for a flat fee of 50p when you begin your ride and then 20p a minute; or subscribe for £19.95 per month, getting the first ten minutes of every ride free and then being charged 20p per minute after that. Both ride plans’ daily costs are capped at £12.

When the official launch comes soon, bikes will be unlocked by scanning a QR code, with every vehicle having an individual name.

A look at those located in the Big Issue’s Bonnington Road depot in Brislington on Monday evening showed names including Aaliyah, Fahed, Jack, Lola and Mateo.

On the map at that time, there were around half a dozen bikes in locations including Deanery Road next to Central Library, on North Street outside Bristol Beer Factory, on Lovers Walk near Redland train station, and on the corner of Gloucester Road and Elton Road.

The area of the Big Issue scheme stretches from Dundry in the south, to Warmley and Emersons Green in the east, to Severn Beach in the north, with the Bristol Channel being the westernmost boundary.

Bristol is the first city in the UK to get a Big Issue e-bike hire scheme – map: Big Issue

The hire scheme has been created in partnership with Norwegian firm ShareBike and aims to encourage active travel in Bristol while also tackling unemployment.

The Big Issue has said that said it will recruit and retrain people who were previously unemployed and support them back into work to run the programme, with a team of ten employees at the Bristol hub in Brislington.

There will soon be 420 white and red bikes in Bristol. Superman poses optional.

There will soon be more than 400 red and white bikes on the streets of Bristol – photo: Martin Booth

Main photo: Martin Booth

Read more: YoBikes no longer available for hire in Bristol

Listen to the latest Bristol24/7 Behind the Headlines podcast:

Our top newsletters emailed directly to you
I want to receive (tick as many as you want):
I'm interested in (for future reference):
Marketing Permissions

Bristol24/7 will use the information you provide on this form to be in touch with you and to provide updates and marketing. Please let us know all the ways you would like to hear from us:

We will only use your information in accordance with our privacy policy, which can be viewed here - www.bristol247.com/privacy-policy/ - you can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at meg@bristol247.com. We will treat your information with respect.


We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.

Related articles

You've read %d articles this month
Consider becoming a member today
Independent journalism
is needed now More than ever
You've read %d articles this month
Consider becoming a member today
You've read %d articles this month
Consider becoming a member today
Join the Better
Business initiative
You've read %d articles this month
Consider becoming a member today
* prices do not include VAT
You've read %d articles this month
Consider becoming a member today
Enjoy delicious local
exclusive deals
You've read %d articles this month
Consider becoming a member today
Wake up to the latest
Get the breaking news, events and culture in your inbox every morning