Amschela

• Features / If I Knew Then

  If I knew then: Keri Andriana

  "Part of the joy of being an entrepreneur is learning along the way"

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• Better Business / Member interview

  ‘I would like to see a real explosion of creative brands and fashion houses stemming from within our city’

  Keri Andriana is the CEO and founder of Amschela Ltd

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• Better Business / Member news

  Amschela to shine at British Fashion Awards 2023

  Affordable luxury brand selected for prestigious gift bag contribution

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• News / Enterprise

  Woman switches from legal career to high-fashion handbags

  Keri Andriana started Amschela when she became redundant in 2016

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• Fashion / Amschela

  The high-end handbag designer who learned from YouTube

  Handbag designer Keri Andriana goes from YouTube Tutorials to London Fashion Week

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